Personal Selling
by Rolph E. Anderson
❗ Personal Selling – CLICK HERE ❗
- Publisher: Cengage Learning
- Release date: March 10, 2006
- ISBN: 9780618645701 (0618645705)
- Author: Rolph E. Anderson
- Language: english
- Format: hardcover, 560 pages
About The Book
Focuses on professional business-to business selling with little discussion of retail selling. This book presents professional personal selling as a respected, well paid career, offering many benefits along with the chance to help companies and individuals solve problems and satisfy needs.
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